Prototyping – Lenellerose Designs

At the beginning of this semester i created and brainstormed idea’s surrounding the topic and medium for my Digital Artefact. After a lot of brainstorming and deliberation i came to the conclusion to create the Lenellerose Redbubble page whereby i could sell my art and photography through the creation of tangible products. I also decided to advertise my Redbubble account through the use of other platforms such as Instagram, Facebook, and Twitter.

The Redbubble page received a lot of feedback and interest from my audience which instantly assisted me in ideating and improving upon my existing content. These feedback loops and ideation resulted in improving the diversity of content posted and mediums of content creation e.g. photography, photograms, scanning imagery, art etc. This allowed me to reach a wider range of audience and attract new people to the page.

I believe that by diversifying my portfolio on the page this will allow me to gain a larger audience, make sales, and gather more aesthetic appeal. Although i have not yet been able to make a sale, through continual daily posting and creating diverse content i should be able to profit. I will also be continuing to advertise my products through online platforms. I have also considered creating an Instagram page which promotes the products i have created for future ideation.

Clarke, T (2018) examines how creating and curating content allows you to effectively grow an audience and improve on user engagement. I used this resource in order to inspire me to continue posting regular content and curate my content into categories which make it easier for viewers to access and navigate therefore resulting in an increased inclination to make a purchase.

Overall, i believe that the progress of the digital artefact has been positive, and i am happy with the direction it is going. Further improvements to the project may include a wider variety of categories, more advertising techniques and perhaps engaging more with my audience to research preferences and what makes a good sale.

If you’d like to follow my progress click here.

Thank you for reading 🙂

One thought on “Prototyping – Lenellerose Designs

  1. pastimerere says:

    Hey Lene, it’s great to see your ideas and content has progressed well since module one. I like that your selection of products is broad and diverse, which will appeal to more of your audience. I also appreciate you curated categories for your content so it’s more simple for users to navigate through. For my DA (, I experimented with different layouts of my blog and how I wanted to style my content, and I finally found one that I liked the most. Figuring out what I liked helped me get excited about my project and allowed me to create more content. So I’d suggest for you to experiment with some new styles of your own — maybe some filters, effects, or a drawing/sketch overlay. It’s a great way to get even more creative with your project. Good luck with it all, I’m excited to see what’s to come!
    Natalie 🙂


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